Mar 23, 2022
This week, on The Little Questions Podcast, we look at the art of storytelling in business.
For many years, observers have encouraged corporates to embrace the art of storytelling. To drop the corporate rhetoric and comfort of your slide-ware of choice and tie your idea or vision to an emotion, for that is how you...
Mar 9, 2022
This episode is all about campaigning.
Historically, the preserve of dictators, generals, crusties, and politicos, campaigning is now a tool that’s been adopted by marketers, communicators, and every purpose-led business in the land. Or so it seems.
We explore whether it’s a crucial part of modern...