May 29, 2024
Penny James has a 30 year career at, and leading, some of the world’s largest financial institutions.
A Chartered Accountant by training, from Chief Risk Officer at the Pru she joined Direct Line in 2017 first as CFO, becoming CEO in 2019. Penny now holds a suite of board positions: Senior Independent Director at...
May 15, 2024
This is another of our topical episodes where two aged, bitter and sceptical Comms practitioners try to make sense of the stuff that’s been making the headlines over the last few weeks. And hopefully we can say something useful to all those 100k people who work in our industry grappling with how to communicate with...
May 1, 2024
"The brand is our promise, our reputation is how well we live up to it. Or not."
Is that really the case? Is it that binary? Isn’t branding all about design and badges – the colours and shapes we can and cannot use as defined by the infamous brand police? Oh, and the odd expensive ad campaign or three?
Isn’t...